To help lay the building blocks for my initial design, we needed to brainstorm many possible scenarios of what Faith would potentially need from a solution. Brainstorming was helpful to generate lots of ideas. However, we needed to get organized, so we clustered stories into epics.

These guided me in ascertaining what the individual features would be by way of smaller user stories that essentially helped me map out multiple user journeys from discovery to action. The guiding principle in all this was imagining how my targeted users should feel after each experience — informed, at ease and ultimately, satisfied. To this end, we opted to focus on an overall design direction that would push this through.